COOLA is a premium, eco-conscious skincare brand specializing in high-performance sunscreen and sun-care products made with organic ingredients. They offer "farm-to-face" formulas that are often oxybenzone-free, reef-friendly, and packed with antioxidants to protect and nourish skin while providing broad-spectrum UVA/UVB protection. This campaign promotes scalp & hair sunscreen through clean, inclusive designs that highlight different people and outdoor settings — from hikers to sandcastle builders. Below are mockups and final layouts that show how the ads could live in real-world, out-of-home placements.