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NY Times Ad Campaign

Tools

InDesign, Photoshop, Illustrator, ChatGPT

Role

Concept, Art Direction, Copy, Typography, Design

Music doesn't only make musicians. For this project, I developed a conceptual op-ed advertising campaign for the New York Times based on the dwindling budget of music education and how it effects children's futures. The campaign connects music education to future careers such as doctors, lawyers, and, of course, artists. It also showcases prominent musicians such as Dolly Parton and Lizzo who were strongly influenced by music education. (Spec Project - Not affiliated with the New York Times or Ad Council)

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